Consulting Services
My team will provide you an in-depth understanding of the car wash industry with forecast for the next several years. Major public companies, data mining companies and private equity firms seek my advice on a regular basis. These companies pay IAG consulting fees in the range of $500 to $1000/ hour. My knowledge and experience is available to you whether you own 1 car wash or a large chain. I have been doing this work for over 30 years, helped literally 100’s of car wash companies get off the ground and expand, and often given them “million dollar ideas” over lunch. I love the car wash industry!
Special rates available to local investors and owner operators (California Only)
Developing our Relationship
Site Selection
The decision starts with the basics, location, location, location. I have been paid as much to say NO as I have been to say YES. I stick with my clients so my goal is to mitigate your risk and see you and your business a great success. This is a key element in my relationship with my clients and my selection process is as much an art as a science. It all starts here and given you could spend millions in development & construction cost (not including equipment & marketing) along with several years of your life, the benefit of my professional assessment cannot be overstated.
Typical Scenario Site Assessment $10,000 to $25,000(+)
- Job Walk the car wash site
- Assess the surrounding 3 mile area & competition
- Feasibility Study Full Demographics, traffic, Population)
Each assessment is customized to my client’s business operations. Most of my clientele are focused on express, flex service and other hybrid car wash services. Travel related expenses are additional.
Marketing Solutions
Marketing is complex so again each multi-step project is customized to the operation, required and site dynamics. I have been able to meet and exceed the demands of any site related challenge. The marketing industry has great resources we can use to develop a comprehensive plan to accomplish your goals and objectives.
Typical Scenario Marketing Plan $7500 to $100,000(+)
Certain plans involve 3rd party involvement and will take 6 to 12 months to accomplish. Travel related expenses are additional. Pricing Matrix solutions are additional and customized at a reduced cost.
Pricing Matrix
I don’t want you to leave money on the table! I will show you how to optimize pricing to maximize profitability. You will learn that Subscription Membership Plans are the new staple of the express car wash industry and when in place will be highly valued both by both your customers and the market. You will see this mentioned many times in our relationship “these strategies are both an Art & Science” and you will get the best of both worlds!
Typical Scenario Pricing & Product Plan $5000 (+) maybe
(Included w/ Site Selection Plans)
Includes:
- Market Review and analysis of all competition in a 3 mile radius (radius is site specific)
- Pricing Tiers include menus for both retail & membership customers with conceptual signage layout
- Products & description incorporated in each tier designed to capture customer
We will discuss our unique sales and training program that may involve my national partners. Pricing Matrix solutions maybe included in Marketing Solutions. Travel related expenses are additional.
Equipment & Technology & Chemistry Solutions
My unique market advantage
- National Manufactures and local Distributors want to do business with my clientele so I make sure they compete for your business and I negotiate your best deal with the team you pick. Because of my relationships and special industry insight I can guarantee the best pricing for equipment & chemistry. Additionally the special “discounts” manufactures & distributors provide my clientele may pay for my services in full.
- My direct involvement will produce a brand of unique solutions resulting in the best tunnel & back room layout designed to complement every aspect of the business and maximize the profit potential of the car wash.
Chemistry & Technology Solutions are based on those provided by the equipment mfg.’s and my specific list of competitive manufactures. I often combine more than one of the available resources to meet the desired solution.
Turn Key Solutions in each of the consulting categories include my special arrangements exclusive to my clientele with:
- National Consultants & Trainers
- Equipment Manufactures & Distributors
- National Equipment Installation Companies
- Chemical & Technology Manufactures
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